Creating a content ecosystem for Expedia

For travel brand Expedia we created a digital magazine, crafting engaging content that inspires readers to explore new destinations and experiences.

We designed, built, and populated an entirely new webpage: In the first year, we published more than 200 pieces of original content generating more than 60 million page views.

Different content verticals allowed us to speak to various types of customers. Here a piece for our adventurous travellers about a profound journey through India.

We worked with editors and photographers globally to bring the most captivating stories to our readers. Carrying this approach through to our socials increased user engagement by 14% and organic traffic by more than 21%.